Aside from the company name, most of Apple's advertising and marketing slogans such as " Think different" used the font as well. In cases when the Apple logo was accompanied by text, it was always set in Apple Garamond. Bitstream condensed the font and subtly adjusted the stroke widths and performed the hinting required to create a TrueType font which was then delivered to Apple as "apgaram."Īpple Garamond was used in most of Apple's marketing. Presumably, Apple felt that the existing ITC Garamond Condensed, at 64%, was too narrow. Specifically, ITC Garamond (created by Tony Stan in 1977) was condensed to 80% of its normal width. It was a narrow variation of the classic Garamond typeface. This typeface has sometimes been mislabeled as Cupertino, a similar bitmap font, probably created to mimic Motter Tektura.Īt the time of the introduction of the Macintosh in 1984, Apple adopted a new corporate font called Apple Garamond. Motter Tektura was also used for the Apple II logo. In the early 1980s, the logo was simplified by removing computer inc. Janoff designed the logo in 1976, while working at an advertising agency in Palo Alto called Regis McKenna. One modification to the typeface was that the dot over the i was removed.Īccording to the logo designer, Rob Janoff, the typeface was selected for its playful qualities and techno look, in line with Apple's mission statement of making high-technology accessible to anyone. The type merged well with the Apple logo The minuscle a of apple computer inc., appeared to come out of the bite. At the time, the typeface was considered new and modern. Prior to the first Macintosh, Apple used a typeface called Motter Tektura, designed by Otmar Motter of Voralberger Graphic in 1975, to accompany the Apple logo with a bite taken out of it. Since 2001, Apple has gradually shifted towards using Myriad in its marketing. It was used alongside the famous Apple logo, for product names on computers, in countless ads, printed materials and on the company website. 7.4.1 The origins of subpixel renderingįor at least 18 years, Apple's corporate font was a custom variant of the ITC Garamond typeface, called Apple Garamond.7.2 QuickDraw GX and Apple Advanced Typography.
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3 Important fonts for the classic Mac OS.1.4 Other fonts used in Apple's marketing.I don’t expect the Catalina font chaos to return, since FontExplorer won’t try to activate any font already activated by the System.
What about the now-inactive fonts I need for my projects? No problem: with FontExplorer’s auto-activation feature enabled, any new fonts needed when I open documents or apps are automatically activated. Apparently, there is a conflict between some of the Mac’s core fonts and some fonts that I long ago had activated in FontExplorer. After confirming that I had cleared the font caches and checked permissions on Fonts folders, I disabled all the fonts in my font manager, which, in my case, is, FontExplorer X Pro. But there were no solutions there.įinally, I contacted the font experts at Monotype. (The System font folder only allowed the System to Write other font folders allowed me to Read and Write.) So I searched Apple’s discussion forums for “fonts disappear after Catalina” and found several threads, all with descriptions similar to mine, dating back to October 2019. I checked the Read and Write permissions on every Fonts folder I could find, and they were correct. I used my third-party font manager to clear all the font caches on my Mac, but I saw no improvement.
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